He has published 25 research papers in different journals and magazines of National and International repute. His extraordinary methodology and ability to teach is well accredited. He has innate curiosity and his passion for management and industry is unique in style. His experience in this vast field is unparallel. He has engaged number of students in cutting edge research. He has participated and presented 30 papers in various National and International conferences, seminars, symposia and workshops. His area of interest on research covers Advertising Management, Brand Management, Sales & Distribution Management, Consumer Behaviour and Marketing Research. Under his able guidance, 3 Ph.D research scholars have been awarded. To his credit Dr.Pradhan has 20 years of teaching experience, 3 years Industry experience along with research experience. At present Dr. Pradhan is working as Assistant Professor, Dept. of Business Administration, Berhampur University, Berhampur,Odisha.